Marketing Tips | Hook PR & Marketing – Expert Insights2025-01-29T21:34:30+00:00

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Solve your marketing dilemma with expert insights.

On this page, we share tips to develop authentic marketing connections – in multiple languages – using storytelling skills, marketing savvy and multicultural insights. We’ll also share some company updates. Questions? Email info@hookpr.com.

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Resources & Tips

How to get started with nonprofit translations

Why should our nonprofit translate content? An important way that nonprofit organizations can inspire change is by communicating information to potential clients in their native languages. While English may be the majority language of the United States, many immigrant communities use other languages in everyday life. One-fifth [...]

Build a vibrant culture of brand storytelling

A wise Hopi once said, “Those who tell the stories rule the world.” More organizations are turning to strategic storytelling because, in our technology-driven era, the bare facts about a company do little to help it stand apart and succeed. You can tout your features and benefits, [...]

4 ways to assess your website effectiveness

Websites can make a great first impression, or they can put off potential clients who look elsewhere. Clients often judge organizations by what they see just on the home page. These four questions will help you evaluate your website effectiveness. 1. After viewing your site, do potential [...]

Do you have a memorable and meaningful brand?

Have you thought about the importance of developing a meaningful brand? Do you want your target audience to find value in their relationship with you? It is no longer enough to just market your products and services. The marketplace has seen a rise in brands restructuring their [...]

A quick and easy guide to empathy mapping

Jill is a single mother of two. Her administrative job keeps her at her desk all day. A creature of habit, she continues to eat the same high-calorie fast-food meals that she did in college. Her clothing size has increased steadily over the past 18 months. Bob [...]

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Since 2007, Hook PR & Marketing has partnered with changemakers across the Mid-Atlantic to reel in greater impact through strategic messaging and brand-building campaigns in multiple languages. Ready to take your marketing to new depths?

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