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Solve your marketing dilemma with expert insights.
On this page, we share tips to develop authentic marketing connections – in multiple languages – using storytelling skills, marketing savvy and multicultural insights. We’ll also share some company updates. Questions? Email info@hookpr.com.
Resources & Tips
How inclusive marketing sets stronger brands apart
Every marketing message tells a story. But whose story is it? As audiences grow more diverse, successful companies go beyond showing different faces. They create marketing that truly resonates with people from all walks of life, abilities, and experiences. Yet, many organizations wonder if their efforts really make a [...]
How to use data storytelling to drive nonprofit support
Download Right Now: The Ultimate Guide to Engaging and Effective Annual Reports Rows and columns of numbers are important to a nonprofit’s finances, operations, and impact – but standing alone, they’re hardly compelling for outside audiences. However, using data strategically to help support your marketing program can create [...]
New talent joins the leadership team at Hook PR
Jessica Bell, Patricia Rivera, Dora Jane Barwick Multicultural marketing firm is growing to serve nonprofits throughout Mid-Atlantic Hook PR & Marketing, the region’s premier multicultural marketing agency, is growing its leadership team as it expands to serve more clients across the Mid-Atlantic, Founder and CEO Patricia V. [...]
How to get started with nonprofit translations
Why should our nonprofit translate content? An important way that nonprofit organizations can inspire change is by communicating information to potential clients in their native languages. While English may be the majority language of the United States, many immigrant communities use other languages in everyday life. One-fifth [...]
WRDE series spotlights Hook’s Patricia Rivera
In light of Women's History Month, WRDE highlighted four women leaders on the Delmarva peninsula throughout the month of March. One of those women is Patricia Rivera, the founder of Hook PR & Marketing.
Build a vibrant culture of brand storytelling
A wise Hopi once said, “Those who tell the stories rule the world.” More organizations are turning to strategic storytelling because, in our technology-driven era, the bare facts about a company do little to help it stand apart and succeed. You can tout your features and benefits, [...]
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Since 2007, Hook PR & Marketing has partnered with changemakers across the Mid-Atlantic to reel in greater impact through strategic messaging and brand-building campaigns in multiple languages. Ready to take your marketing to new depths?
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